Client Consulting Project
Timeline
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January 16, 2019Experience start
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February 7, 2019Project Scope Meeting
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March 7, 2019Midway Check In
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April 4, 2019Experience end
Timeline
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January 16, 2019Experience start
-
February 7, 2019Project Scope Meeting
Meeting between students and organization to confirm: project scope, communications objectives, and important days.
-
March 7, 2019Midway Check In
Meeting between students and organization to ensure project is on track at the halfway point.
-
April 4, 2019Experience end
Experience scope
Categories
Market research Product or service launch Marketing strategySkills
project planning sales & marketing business strategy market research client consultingA group of student-consultants will assess the viability of commercializing your product idea by following a structured workflow, which includes market research, market segmentation, marketing communications, business model validation, and more.
Learners
Phase 1 Project Plan: Students will meet with organization representative(s) to devise the project scope and prepare a detailed plan for completion of the project.
Phase 2 Project Execution: Students will work on deliverables outlined in the project plan. Teams will periodically communicate with organization representative(s) as needed to complete project tasks.
Phase 3 - Outcome - Report and Presentation: Students will submit a detailed 15-page report on the outcomes of the project. Teams will also present this in the last class. Organizations are provided with the presentation slides and final report, and are invited to schedule a time to meet with the team for follow-up.
Project timeline
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January 16, 2019Experience start
-
February 7, 2019Project Scope Meeting
-
March 7, 2019Midway Check In
-
April 4, 2019Experience end
Timeline
-
January 16, 2019Experience start
-
February 7, 2019Project Scope Meeting
Meeting between students and organization to confirm: project scope, communications objectives, and important days.
-
March 7, 2019Midway Check In
Meeting between students and organization to ensure project is on track at the halfway point.
-
April 4, 2019Experience end
Project Examples
Requirements
Starting this January, a group of four business students will spend approximately 400 hours cumulatively over the course of the semester collaborating with your organization to address your commercialization challenges.
Based on your goals and needs, student-consultants will follow a structured process to address your opportunity or challenge.
Areas of focus can include, but are not limited to:
- Surveying potential customers and talking with focus groups.
- Identifying and evaluating potential customer profiles and markets.
- Developing value propositions and use cases for specific market segments.
- Conducting value chain analysis and auditing partner profiles.
- Developing a competitive matrix.
- Validating business models.
- Developing marketing materials and collateral for investor presentations.
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Timeline
-
January 16, 2019Experience start
-
February 7, 2019Project Scope Meeting
-
March 7, 2019Midway Check In
-
April 4, 2019Experience end
Timeline
-
January 16, 2019Experience start
-
February 7, 2019Project Scope Meeting
Meeting between students and organization to confirm: project scope, communications objectives, and important days.
-
March 7, 2019Midway Check In
Meeting between students and organization to ensure project is on track at the halfway point.
-
April 4, 2019Experience end