St. Clair College
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MediaPlex Communications Virtual Internships

JRN 323 / PBR 300
Closed
St. Clair College
St. Clair College
Windsor, Ontario, Canada
DH
David Harrison
Educator
2
Timeline
  • September 26, 2021
    Experience start
  • September 28, 2021
    Project Scope Meeting
  • November 2, 2021
    Mid Way Check-In
  • December 2, 2021
    Final Check-in
  • December 19, 2021
    Experience end
General
  • Diploma; 2nd year
  • 2 learners; individual projects
  • 56 hours per learner
  • Dates set by experience
  • Learners self-assign
Preferred companies
  • 2/2 project matches
  • Anywhere
  • Academic experience
  • Any
  • Any
Categories
General Communications Marketing strategy Media
Skills
writing social media marketing journalism public relations media production
Project timeline
  • September 26, 2021
    Experience start
  • September 28, 2021
    Project Scope Meeting
  • November 2, 2021
    Mid Way Check-In
  • December 2, 2021
    Final Check-in
  • December 19, 2021
    Experience end
Overview
Details

Does your organization have an issue related to journalism or public relations that you want to address? Students from St. Clair College individually or in groups of 4 will work for clients (internal/external) who require assistance with journalism or public relations/communications projects or activities. Students will utilize their knowledge in public relations, journalism, writing, advertising, or media production to tackle an issue of your company's choosing. Students are equipped with state-of-the-art technology to support “convergence” news reporting allowing them to write and file stories for all media platforms - television, radio, print, and online.

Students are available for up to 56 hours starting early September 20, 2021 - December 17, 2021.

For credit internships - paid or unpaid opportunities.

Learner skills
Writing, Social media marketing, Journalism, Public relations, Media production
Deliverables

Student deliverables are based on the needs of the employer.

Employers can have multiple students work as part of the placement from PR or Journalism backgrounds and must complete 56 hours by December 20, 2021.

Project Examples

Students will work to analyze your organization's issue, gather information, and deliver a solution relevant to your industry and context.

Project examples include but are not limited to:

  • Audience research & engagement
  • Social media
  • Public relations campaigns
  • Advertising campaigns
  • Internal communications
  • Graphic Design
  • Writing and journalism - PR and media writing
  • Foundational media production (including foundational post-production)
  • Photography
  • PowerPoint and Excel
  • Media relations
  • Special event planning and coordination
  • Marketing communications
  • Web design and maintenance
  • Community relations
  • Promotion
  • Donor relations
  • Investor relations

Example news pieces include, but are not limited to:

  • An in-depth written article for a local newspaper or magazine.
  • Videography (promo, documentary, reports, radio, and TV)
  • Social media content creation and curation
  • An online news article to be shared with industry partners.
  • Layout and Design (newspaper, magazine, newsletter, brochure, ads, etc.),
  • A digital infographic
  • Press release(s) describing your business, recent success stories, notable events
  • Public relations strategy and target market
  • Public relations plan with timelines and metrics
  • Any other project as assigned based on current company needs.
Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Provide final evaluation and feedback at the end of the internship period.

IF paid, internship through Honorariums, Stipended, or Hourly.

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions and mentor as they progress through the internship period.